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UM is a motorcycle brand born in America and was first registered with the U.S. Trademark and Patent Office by its founders, the Villegas Family, in the early 2000's.
Since the early days of the UM brand, its founders realized that without innovation the brand would not reach the company’s vision of making the motorcycle a central element in the life of its customers, it would simply remain as a transportation element no different from other brands. This is why, on the aesthetic side, an impressive design has been and will always be a main factor in the UM product’s essence. On the practical side, innovations in safety and comfort will be as important. The UM brand has its in-house design team and works with world-class design houses and designers to achieve its goal: to create an aspirational motorcycle affordable for all.
Key innovations such as the LED 360 safety system, SAM and UM ComfortGel Seat have been created by UM’s engineers and designers with the only goal in mind of making the customer’s riding experience safer and more comfortable. A revolutionary wave of new innovations are on their way in the UM’s R&D Team so that in the coming years the UM brand can impact the lives of millions of customers that will always see in the UM products a distinctive sign of respect and understanding for their daily activities, bringing them productivity, pride and joy like no other motorcycle brand has ever done. For the UM family, the journey has just begun.
Since 2018 Karcher AG is the exclusive importer and distributor for UM in Germany.